16 Apr 2012

Florence Fashion



For Florence + The Machine's 2012 Coachella performance Florence wore Hannah Marshall, who she has previously sported in various music videos. Before the unveiling of the ensemble Hannah Marshall teased us by uploading pictures onto her Facebook page and also thanks to Grazia we can show you a sketch of the design.







Here is a video of F+TM performing Only If For A Night at Coachella:



UPDATE: MOODBOARDS AND BEHIND THE SCENES COURTESY OF ELLE MAGAZINE




10 Apr 2012

FLORENCE & THE MACHINE, COSMIC LOVE MUSIC VIDEO

SOURCE

Working with Directors Tom & Tabitha and Aldene Johnson Florence’s stylist, we created the set and costume for Florence & the Machine‘s Cosmic Love Music Video. In order to create the cosmic feeling we created an orange rotating forest, an infinity room, with lots of flickering hand painted light bulbs, and finally the light up dress. Her other outfit was designed by Hannah Marshall It was a wonderful experience working on this project as everyone involved did an incredible job.
To see the project in the portfolio click here


Florence in the infinity room in a Hannah Marshall catsuit


The rotating trees in action


This is the under layer of lights and electrics


the final layer of tule to diffuse the light


Final checks florence in the dress


Florence through the monitor


we suspended 50 coloured light builbs in a hexagonal mirror room to create an infinity space


Florence emerging from the rotating orange forest


Florence & the Machine in the forest


Florence ready to go


the painted light bulbs


Natalie Oldham putting the finishing touches to the rotating trees


Setting up the orange forest